Meet Adam Higson:
MARYVILLE, TN (December, 2020) Skier's Choice, the proud manufacturer of Supra and Moomba boats, industry leaders in high end quality and innovation is pleased to announce that Adam Higson has joined the team as Marketing Manager.
Adam is a seasoned marketing and creative leader who has over 17 years experience in the watersports industry, developing and delivering marketing platforms and creative thought that propelled some of the industry's largest accessory brands to the top. He is passionate, forward thinking and strategic with a proven track record trendsetting marketing and brand strategy. Unafraid to push traditional routes of marketing and connect with consumers with new exciting experiences, that will set and deliver what these brands truly stand for.
"I am beyond thrilled to be joining the Skier's Choice team. With such a talented, motivated and passionate crew, I truly believe the brands are poised to add a compelling new chapter to their story. The timing is perfect to propel Supra and Moomba beyond just industry leaders, but global leaders in marketing, brand identity and innovation."
-Adam Higson, Marketing Manager
"The entire team at Skier’s Choice is super excited to have Adam coming on board to head up our marketing department” said Chris Crysdale, VP of Marketing and Sales. “Adam will bring an energy and creative element to our very talented marketing team that we have been looking for. His experience and talent, as well as his leadership, will take our marketing to new heights.”
About Skier’s Choice, Inc.
Skier’s Choice, Inc. is the proud manufacturer of Supra and Moomba performance inboard wakeboard, wakesurf and waterski towboats. Supra has been a leader in the inboard industry since 1981. The Supra brand is synonymous with innovative styling, luxurious interiors, highest construction quality, and unsurpassed wake performance. The Moomba brand delivers quality and performance far above its class. Moomba offers the best wake performance technology and none of the fuss. The company is privately held and is located in Maryville, Tennessee.
Skier’s Choice encourages all boating participants to learn and follow safe boating practices. There are risks associated with boating and water sports activities. Be mindful of the risks, familiarize yourself with the environment, know your limits and conduct yourself accordingly.